CICG president addresses national reading research forum held in Nanchang

The national reading research forum of the fifth National Conference on Reading was held Monday in Nanchang, capital of Jiangxi province, aiming to promote public reading of revolutionary classics. Chang Bo, president of China International Communications Group (CICG), delivered a speech at the event.

Chang Bo, president of China International Communications Group (CICG), speaks at the national reading research forum of the fifth National Conference on Reading in Nanchang, capital of Jiangxi province, April 20, 2026. [Photo/CICG]

Chang said that it is of great significance to explore the in-depth integration of revolutionary traditions and heritage with nationwide reading in Jiangxi province, an old revolutionary base, especially in 2026 when China issued its first administrative regulation specifically dedicated to nationwide reading.

Chang emphasized that it is essential to inherit revolutionary traditions and heritage by integrating the revolutionary spirit into publishing, communication, and nationwide reading practices. He called for promoting the revolutionary spirit by enriching reading practices through innovation while upholding fundamental principles. He also suggested spreading the revolutionary culture by using new technologies such as artificial intelligence to enhance the appeal of communication and building a society-wide framework for its promotion.

Chang said that CICG has been devoted to publishing high-quality books for the people and producing high-quality international communication content for the country. Focusing on major revolutionary themes such as the Long March, CICG has launched high-quality multilingual books, continuously pushing for wider overseas reach of the revolutionary culture. CICG will hold nearly 100 promotional events under the national reading week and a large-scale interview series retracing the Long March to tell China's stories in the new era well.

Chang concluded his speech by saying that CICG is willing to work with all sectors to turn rich revolutionary resources into effective international communication. This includes jointly planning revolutionary-themed books, conducting research on themed reading, and building an international communication platform, in order to better promote revolutionary classics and themed publications globally.

The national reading research forum of the fifth National Conference on Reading is held in Nanchang, capital of Jiangxi province, April 20, 2026. [Photo/CICG]

Government officials, as well as more than 100 representatives from publishing, education, academic, and media sectors participated in the forum.

On the morning of the same day, Chang was also invited to attend the opening ceremony of the fifth National Conference on Reading, the launch of the 2026 national reading week, as well as the main forum.